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Advertising and selling : principles of appeal and response (1913)

Hollingworth, Harry L. (Harry Levi), 1880-1956, Duke University. Library. Wayne P. Ellis Collection · New York ; London : D. Appleton and Company · leaf 151

An illustration from Advertising and selling : principles of appeal and response, 1913, leaf 151
FIGURE 2 … FIGURE .> Figures Appearing to Change Character 134 HOLDING THE ATTENTION I. MECHANICAL HELPS 1. Complexity.—Unless the advertisement is in-tended to be a mere reminder, a mere suggestion New Oriental Gallery Wanamakers Astor Place Station

Advertising · Selling

Internet Archive · Duke University Libraries · Public Domain Mark 1.0. Free to use for anything.

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