Advertising and selling : principles of appeal and response (1913)
Hollingworth, Harry L. (Harry Levi), 1880-1956, Duke University. Library. Wayne P. Ellis Collection · New York ; London : D. Appleton and Company · leaf 211
forward to monument, square,bridge, etc. The reason for this first principle is simplythat nervous energy tends to spread out from thecenters of origin into all related or connected cen-ters, thus calling into play the whole class. Thereason for the second law is not clear, but we 193 PRINCIPLES OF… … A UNIQUE HIND OF GIFT hii L n u t 1 C r Ima ir(h^i vedJmgi anj ol i (. i 1 n t li Jf 1 ri r uuclirjn o Family Portraits in gra or t- p ^^ t-«dy n ao^vsh onm 1 S5e-(£opreu^mt5l Curtis (Si, Cameron iiosion Forward Eeasoning—Correct Arrangement We tend to think from particular to general,other things…
Advertising · Selling
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