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How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)

Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 325

An illustration from How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity, 1908, leaf 325
ve just as well in a newspaper announce-ment. G. M. Britton Co., Reading, Pa., have given too much space in their efforts to illus-trate their new store. The picture of the whole block is not a bad idea, but a muchsmaller cut would have served for the other. A small cut used in connection with… … wEJTsTr l^oAJUueA.. Mo\XkA}l&^€o, DURBAN. A Page from South Africa At first glance one would suppose this was a composite advertisement, but it is theadvertisement of one firm. This page requires a border to hold it together. It looksvery much as if it was tumbling to pieces. The amount of…

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