Powell's practical advertiser : a practical work for advertising writers and business men, with instruction on planning, preparing, placing and managing modern publicity (1905)
Powell, George Henry · New York : G. H. Powell · leaf 119
bt about the Winton receiving the credit forhaving the best. This advertising will do vastly more than givepublicity—it will carry conviction and sell the mostgoods. No matter what the article is, it must haveselling points, and these should be brought out inthe ads. Advertising is salesmanship,… … swirrfwABniCTCo Yale Oil is the greatest external and internalremedy known to the science of Pharmacy. Itis superior to liniments and Jamaica Ginger, andwill cure where all others fail. Absolute in Chronic Diarrhcea, Asiatic Cholera,Cholera Morbus, Cholera Infantum, Dysenteryand all Summer…
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